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: «Marketing Management » (ID:23887)

| : 25 . | : 15 . | : 50 . | : 12.08.2008 | : 2 |
1. Describe company and its current position. 3
2. Carry out the P.E.S.T approach to analyze the company environment. 4
4. Market Segmentation Analysis. 7
5. Target market. 8
6. Position strategy. 11
7. Choose one of these possible target markets outlines and appropriate marketing mix, to analyze 4 Ps (Product, Price, Promotion, Distribution). 12
8. Recommendation. 13
References. 15
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border=0  «Marketing Management »
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  • human resource management
  • ̳ ISO 14000.
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C 0.126737

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